Role
Lead UX Designer/Project Management
Objective
Design an intuitive, secure platform enabling users to manage and share their verified digital credentials for various online services.
Key Focus
User-centered design, seamless user experience, data security, and regulatory compliance.
The KYC Credentials project creates a digital platform that allows users to establish a self-sovereign identity by verifying their data once and securely storing it in a digital wallet. This reusable credential is shared with online services, minimising repeated verifications and ensuring only necessary data is shared. The solution prioritises user control, privacy, and fraud prevention, offering a seamless 5-minute process for managing digital identities. By addressing privacy concerns with a consent-based system and simplifying the complex verification process into an intuitive workflow, the project enhances user experience while maintaining security and regulatory compliance.
Digital Identities & KYC Credentials
The KYC Credentials project allows users to establish a reusable digital identity. Users can securely manage and share personal data, ensuring privacy and compliance while reducing repetitive verifications for online transactions. The service prioritises user control, data security, and ease of use.
Reusable Digital Identity
One-time verification
Users verify personal data once, securely storing it in their digital wallet.
Effortless Data Sharing
Credentials can be shared with online services, minimising the need to repeatedly provide sensitive information.
Data Security
Robust Data Security
Verified credentials protect users from identity theft and fraud, ensuring that only they can access and share their data.
Controlled Data Sharing
The platform safeguards personal data, allowing users to share only what’s required for specific transactions.
Seamless User Experience
Seamless Identity Setup
A guided process enables users to establish their digital identity in just 5 minutes.
User-Friendly Navigation
Clear, easy-to-follow instructions ensure accessibility and reduce friction during the onboarding process.
The Design Approach
Conducted comprehensive user research and stakeholder analysis to understand pain points related to data sharing and identity verification. Applied both qualitative and quantitative methods to gather insights
UX Research
1
Developed a clean, intuitive visual language that emphasised trust, security, and ease of use while aligning with the platform’s brand identity.
Visual Design
3
Developed workflows, wireframes, and prototypes that translate complex KYC requirements into intuitive and accessible interfaces. Focused on creating a seamless user experience across all modules.
Wireframing & Prototyping
2
Defined and managed functional requirements to ensure data control, privacy, and compliance with global standards, unifying development with business needs.
Functional Requirements & Guidelines
4
The Result
The Digital Identities project effectively streamlined the creation and management of digital identities, cutting verification time down to just 5 minutes and significantly enhancing the user experience. By prioritising user control and data privacy, the solution allows users to share only the minimum required information with trusted services, fostering a sense of security. The platform’s focus on fraud prevention, privacy, and regulatory compliance ensured a seamless, secure process for both users and service providers. The result is a system that builds trust, reduces identity fraud, and simplifies digital interactions across the board.
Efficiency
The platform allows users to obtain and manage their verified digital identity in under 5 minutes, reducing the need for repetitive verifications.
User Empowerment
Users maintain control over their personal data, sharing only necessary information, enhancing trust and security in online transactions.
Fraud Prevention
The Digital Identities platform prevents fraud and identity theft by ensuring that only verified users can access online services.